How far along is the project?
For the past three years, I have been hard at work getting all of the pieces in place so that when our funding does come through, we can recode, prepare marketing and launch within just a 3 months. We Are just $100k away from launching.
Why not try and get venture capital?
We’ve explored the startup scene and what venture backing would like look, but it’s not the right choice for AdFor. Any #deal with venture capitalists would involve making sacrifices that would ultimately end up hurting the project because ROI would be the driving force to launch AdFor.
There were sacrifices we weren’t willing to make, such as losing control of our own board, APIS selections, communication negotiations, intended customizations, location preferences, losing control of the database remunerations, updates, and user security.
After all, isn’t it easier to just find some big money people who have connections in the business and have them foot the bill for a project like this?
Easier? Maybe. Better? Maybe not.
How will the money be spent?
- $40,000 (new application / website development)
- $32,000 (U.S. Launch, marketing)
- $ 12,000 (Legal)
- $ 7,000+ (financial collection fees)
- $ 6,000 (living allowance)
- $ 3,000 (R&D, equipment allowance)
What is the Launch Timeline?
@ $50k we will begin product development. From there we have a tentative Alpha AdFor launch 3 months later.
Additionally, a full accounting of founder funds will be displayed on a special page for backers.
Additionally funding AdFor.US will increase our visibility nationally and expedite horizontal national scaling substantially.
This gives you the basic idea of how it works. We have plans already for our second and third phases of launching, and you’re going to love what’s up our sleeve. We’re here for the long game.
Beta Testers on Demo Day?
A demo was scheduled first with family and friends before I showed this Beta version to our patent attorneys who specialized in tech innovations. They still seemed confused about WHAT, EXACTLY, AdFor.US IS and IS capable of doing.
Can we see the AdFor.US demo?
Simple answer- Not yet. Founders will see it well before anyone else. AdFor is very simple to clone and launch everywhere. And while the template is easy to clone, the functions wouldn’t be there. Our brand would be soiled and the populace would have yet another disappointing experience.
Rather than expending resources defending AdFor intellectual property, I’ve decided to keep it need to know.
Are you guys another scrapper site or aggregator?
Absolutely not. Scrapper sites are inaccurate and perpetuate inefficiencies. Everything on AdFor is user-created and in real-time.
Why don’t you just launch city by city?
Initially, this is all I could think about doing. Starting with Omaha, Nebraska a.k.a Silicon Prairie, where we have an established network of friends and family. After a long pedantic journey through the entrepreneurial combinator / accelerator ecosystem meeting with other founders of lean startups, bootstrappers and seeders, discussing vertical and horizontal scaling, etc. –
The numbers indicate that the city to city approach is more adept for singularly distinctive products and services- more likely to generate just enough buzz and just enough revenue to barely tread water.
In the world of the internet webs’ exponential, a city to city approach seemed more like a door to door approach and AdFor is a big enough idea to move continent to continent. On the other hand, we fully expect to have to go parking lot to parking lot to assuage the failed promises of other #local shopping apps.
What does getting your business verified mean?
Each merchant must have an actual EIN (Employer Identification Number). Additionally, our system will perform its due diligence to verify the person creating the account and become thus titled “Account Manager.”
How much will AdFor cost-
Our fee to consumers is free, of course.
Our fee to business will likely be $500 dollars per year, per business location to maintain the servers and security in house. Well below the current recommended 1-10% of gross sales revenue or industry average of $5000 per campaign serving as another barrier to entry that has left 75% of small business owners off the web far to long.
AdFor.US will essentially remove all the ‘middle men’ practices causing the online display advertising barriers in the ‘Local’ online display advertising arena. They are: SEO, SEM, PPC, Affiliate marketing… click here for a full list.
I heard about AdFor.US awhile ago and have been eagerly awaiting this awesome change in the web. – Why is it taking so long to launch and why haven’t I heard of this new frontier since?
This is a huge question that needs to be answered, but be forewarned- we are playing by their rules, which means that it takes a lot more time than it should. AdFor.US is a disruptive technology. Which is to say that it is designed to replace the old analogous systems currently in the forefront.
These antiquated proprietary systems are acting as a literal ‘Road Block’ preventing the The Information Super Highway from being attaining full digital regale.
AdFor.US has been called a Live Marketplace Exchange, A Real Time Virtual Mall, An IntraNet Just For You and several more…. AdFor.US also, claims to NOT be a Directory, A Classifieds Site, a Shopping Site, An Aggregate Site, A Booking, Ticketing & Reservations Site and in the Same sentence claims to be all of the above. What does all this mean- exactly?
Short, Short Answer. – AdFor.US is the aggregate sum of the most efficient factors operating within the web today. To expound- We have built AdFor.US to be very familiar and intuitive for users to operate. This is why it is so difficult to nail down a definitive way to talk about our platform. Further, AdFor.US is ‘Something Completely Different’.
What are the Risks and challenges?
The challenge AdFor faces is building a customer base of Users and Operators. We have plans in place to encourage the scaling we’ll need to be successful.
For operators, we have the task of convincing an estimated 1.5M industry professionals AdFor is the right direction despite the $40B+ revenues indicating that everybody is satisfied with online advertising.
For customers, mobile spaces have promised the capabilities AdFor delivers and have failed to meet the desires of the public. Those experiences could sour consumers on trying a new solution. This means we will need to increase exposure to those market segments to yield optimum conversions.
And finally, AdFor is about moving forward. In order to do that, we have to leave a broken system behind. We anticipate resistance – and accept the challenge.
Firing Google- What does this mean?
TO BE BLUNT— IF WE DO OUR JOB RIGHT — Many people will be out of a job. AdFor.US is a disruptive emergent evolution, We are pre-optimized, so an anticipated 3/4 reduction in Search Engine Optimization (SEO) professionals — ( A $25 Billion plus per year industry) must find an alternate way to make a living.)
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